Welcome to the Shanghai Fashion Week website

In accordance with these terms of use, our privacy policy, and other policies you can see on the website with a particular function, characteristics and other provisions regarding customer service (terms of such policy are regarded as part of our terms of use and are collectively referred as the "terms of use"), Shanghai Fashion Week will provide you with Shanghai Fashion Week websites ( and ("Website") and content and services. Please read the terms of use carefully. Your access or use of the "website" means that you have agreed to be bound by the terms and conditions of this terms and conditions.

1. Privacy Rights

Please refer to our privacy policy, so as to understand our privacy protection policy.

2. Intellectual Property

All content and the "visuals and designs" of the “website”, including but not limited to trademarks, logos, service marks, text, graphics, logos, button icons, images, sound bite, data collection and software and documents compiled by (called the "content") are properties of Shanghai Fashion Week website, our affiliates, partners, and the licensors, and subject to the protection of Chinese and international law, including the copyright law and trademark law.

In addition to the provisions of Article 3 limited license below or the provisions of applicable law, without our prior written consent, the content or any other part of the "website" shall not be used, republished, copied, imitated, sold, resold, accessed, changed or utilized in other ways entirely or partially for any purpose.

3. Limited license

You can access and use the "website", but cannot:
(1) frame or use framing technology to frame the "website" or any other part;
(2) republish, reissue, resell, permit or download the "website or any its content, (with the exception of temporary save or view the "website");
(3) in addition to the personal use of the website, utilize its contents for any other purposes;
(4) modify, reverse engineering, or according to the "website" or any its content to create any derivative products;
(5) collecting account data for your personal or other parties;
(6) using any of the meta tags (Megatags) or any other "hidden text" through any content;
(7) using software robot, search spider crawling, search technology, or similar data collection and extraction tools, or take any other measures may cause information infrastructure unreasonable burden.

You must keep the "website" and its attached or contain the ownership of the notice without any modification. You can hyperlink the "website home page", only for your personal and non-commercial purposes. Websites linked to the “Website” and abide the following:
(1) you can link to our "website", but can not copy the contents of the "website";
(2) you cannot imply that we support that linked website or its services or products;
(3) you cannot state your false relationship with us;
(4) the websites you link us from cannot contain ceontent that, under applicable law, may be deemed as illegal, offensive, obscene, offensive or controversial content, and should be suitable for all ages;
(5) you cannot be mendacious, misleading, libelous or otherwise aggressive or in indecent way to describe us or our products and services, or connect us to unpopular products, services or advice; and
(6) you cannot link to any other page apart from the main page. We can ask you to remove any link to the "website", upon receipt of the above requirements, you should immediately remove the link. Any of your unauthorized use of the "website" will immediately terminate this limited license as provided in Article 3.

4. Your Duties and Responsibilities

When you access or use the "website", you should obey the terms of use and the "website" posting special warnings or instructions. You should kindly react according to law and usages. You should not modify or change any content or service on the "website" or appear on the "website", and shall not in any way damage the integrity of the "website" and normal operation. If you violate of any provision of this clause due to negligence or deliberation, you should be responsible to Shanghai Fashion Week, our affiliates, partners or liable for loss or damage caused by the licensor.

5. Third Party Links

We are not responsible for pages external to the “website” or other content from other websites which are linked to/from our “website”. You should carefully read all the pages you access outside the "website" and their terms of use and privacy policy.

6. Special Projects, Functions and Activities

The "Website" may provide some special projects, functions and activities (such as exhibition information or other activities), these activities will be:
(1) subject to applicable rules, terms and/or policies outside for this article;
(2) provided by us or a third party. If you choose to participate in these activities, we will inform you and you shall agree to participate in activities for the use of separate rules, terms and/or policies.

7. Submission of Information

We usually decline unsolicited advice and ideas. However, any inquiries, feedback, Suggestions, ideas, or other information (termed the "submission of information") you provide to us will be used as a private and confidential data to process. On the premise of complying with our privacy policy, we can copy, use, reproduce, modify, adapt, publish, sell, transfer, translate, create derivative works, distribute and display any submitted data by any methods, medium or technology, regardless of the submitted data is now known or hereafter developed, separate or part of the other products, we can also submit the information through our products or services or combine the application of products or services. Each Internet user has the duty to protect the security over the Internet. You ensure that the above information does not constitute or contain software viruses, commercial solicitation, chain letters, mass mailings, or any form of "spam". You cannot use a fake email address, phone number or other to counter felt any person or entity, or mislead us in any data submitted source by other ways. You agree to compensate us due to your contravention and consequence or any loss due to data submits.

8. User Information

When you transfer, upload, post, email or by other means to the “website”, which make the "website" to obtain data, text, software, music, sounds, pictures, tables, images, video, news, or other material (" user information "), you should be wholly responsible for the user information. This user information form the 9 articles above mentioned data submit. This means that the data submitter, not us, should be wholly responsible to the user information submitted in the "website". You agree not to, assist or encourage others to "website" transmission, upload, post, email or by other means make the "website" has the following user information:

(1) against the basic principles of China's constitution regulations;

(2) endanger state security, leaking state secrets, subversion, undermine national unity;

(3) damage the nation's honor and interests;

(4) incite ethnic hatred, ethnic discrimination and undermine national unity;

(5) destroy the country's religious policy, promote cults and feudal superstition;

(6) spread rumors, disturb social order, undermine social stability;

(7) spread obscenity, pornography, gambling, violence, murder, terrorism or abetting crime;

(8) insult or slander others, infringes upon the lawful rights of others;

(9) contains the harmful, coercion, abuse of false, fraud, privacy, harassment, abuse, slander, vulgar, obscene, or other morally objectionable content;

(10) you can't decide right, agreement authority or agency to release the information;

(11) you know this information is incorrect, inaccurate or misleading;

(12) that you release the information for the third party reward;

(13) the information violated any of the other party of any patent, trademark, trade secret, copyright or other ownership;

(14) containing the Chinese laws, regulations, rules, regulations and restrictions of any legally binding norms or other contents that are prohibited. Furthermore, you shouldn’t agree to transfer, upload, post, email or by other means make the "website" software have virus, unsolicited or unauthorized advertisement, commercial solicitation or promotional materials, including chain letters, mass mailings, or any form of "spam".

You also agree not to act as the following:

(1) impersonate any person or organization, or wrongly state or show the relationship between you and any person or entity by other means;

(2) harass or attack others, including provoke others, cajoles or by other means against the attacks of others, including harassment to any minors;

(3) forge headers or by other means fake identifier to hide the source of any user information;

(4) intentionally or inadvertently violate any applicable local national or international law;

(5) collect or store other user's personal identification data storage. We do not support or control the "website" transmission or upload the content of the users information, so we do not guarantee its accuracy, completeness, and quality. You should understand that the "website" user information contact, may let you contact to offensive, inappropriate, or controversial information. In any case we are not responsible for any user information, including but not limited to, we are not responsible for any errors and omissions of the user information,or caused by you in the process of using the user information missing or damaged in any form. You acknowledge that we have the right to refuse to release or delete any user information (but not obligation), and we retain the right of modify, compress, or delete any user information. Under the premise of not limiting the above instructions and the terms of use and other provisions in principle, we have the right to delete a violation of our terms of use or otherwise disputed the user information, and for any violation of our terms of use or infringement of the user, we retain the right to reject the service without any advance notice.

9. Copyright Dispute

We respect the intellectual property of others. If you think that a work on the "website" is plagiarism and makes the copyright violations, please contact us immediately, if necessary, you can carry out the tort claims.

10. Declaration and Guarantee; Limitation of Liability

"Website" is intended to be used in its current state. Within the scope of the applicable law, we do not provide any guarantee or warranty (whether expressed or implied). Within the scope of the applicable law, we are not responsible for the following conditions or liabilities (including contract law, tort (including negligence) or any other responsibilities)

(1) business interruption;

(2) the "website" access delays or interruptions;

(3) data without transmission, erroneous transmission, modified, damaged or tampered data;

(4) any types of loss or damage caused by processing by external website links of the “website” or the appearance of links outside the “website”;

(5) as you use the "website", including super access links to third-party websites, the possibility of computer virus, system failure or malfunction;

(6) any inaccuracies or omissions of content;
(7) events outside of our reasonable control. In addition, within the maximum scope of the law permitted, we will not be responsible for any type of indirect or consequential damages (including profit loss), no matter if the litigation is based on the theory of contract, tort (including negligence) or any other form, even if we receive the notification of such damage and risk occurring.

11. Compensation

You agree to protect and compensate us, including reasonable legal fees due to your usage of “website” or the violation of articles which lead to any loss, damage or charge created by the right claims, litigations or requests proposed by third parties, so that there will be no resulting loss for us. You also agree to compensate us, including reasonable legal fees, any loss, damage or fees created by unreasonable burden of providing us within the information infrastructure.

12. Controversy

For any dispute related to the "website" and your rights and obligations connecting to this terms of use and all activities should be governed by the laws of the People's Republic of China. Any forms of dispute connecting to your visit of "website" shall be submitted to the local People’s court of Shanghai International Fashion Center.

13. Receiving Electronic Notice Issued by the Website and/or Email

You agree to receive (including but not limited) email or notice on the “website" by electronic method, to receive any agreement, notice, disclosure and other communication ways(called the “notice”) raised by this terms of use. You agree that we provide you notice of any such kind of notice be made in written form of legal requirements. You must send email to and stop using this web site, to notify us that you no longer agree to electronically receive notification. In this case, all the granted rights to you, including but not limited to the above mentioned limited license in article 4, shall automatically terminate. Unfortunately, we are unable to offer “website” services to users who do not agree to electronically receive notifications. Please note that this agreement of receiving provisions of the notice are not connected of your choice not to receive exhibition information. The choice of whether you want to receive the exhibition information will be stipulated by our privacy policy.

14. General Provisions

We can change and publish the above terms of use through the “website” at any time. Any changes on the "website" take effect immediately by releasing and publishing the notice. We recommend you check the disclaimer regularly, your continuous usage of "website" constitute your agreement of such changes. For any doubts of this terms of use, please e-mail us by